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More and more clients "meet" you online before even deciding to meet you face-to-face. In this fast-paced session, you'll learn the best ways to build and grow a sustainable online presence, enabling more potential clients to find you and existing clients to access more helpful information provided by you. Topics covered will include: 1. Choosing (and using) a blog or Web site as your online "home base;" 2. Utilizing social media sites like Facebook, LinkedIn and Twitter to connect with clients and build your professional footprint; 3. Magnifying your online presence by distributing your existing content seamlessly to multiple places online and 4. Monitoring and managing your online reputation. Your existing clients will be more informed, and your prospective clients will be more impressed.
Presented by Nicole Black, Matt Homann